E.416: Beauty’s Queen Bee Shares The Vision Behind The Cult Favorite Brand, Ellis Brooklyn
Link: https://anchor.fm/skincareanarchy/episodes/E-416-Beautys-Queen-Bee-Shares-The-Vision-Behind-The-Cult-Favorite-Brand--Ellis-Brooklyn-e1usgeq
In this podcast episode, Bee Shapiro, the founder of Ellis Brooklyn, shares the story behind her brand and its products. Bee explains that she founded the brand in 2015, driven by her love for fragrance and the desire to create luxury, non-toxic, and sustainable products. As a former beauty columnist, Bee had a passion for discovering new products and wanted to create a brand that could fill the gap in the market for natural, high-end fragrances.
Bee discusses her journey to create her first fragrance, Rrose, which was inspired by her grandmother’s love of roses. She explains how she worked with a perfumer to create a unique, non-toxic scent that is not only free from harmful chemicals but also long-lasting and high-quality.
Bee also shares her thoughts on the future of the beauty industry, and how she sees a shift towards cleaner, more sustainable products. She explains that consumers are becoming more aware of the impact of their purchases on the environment and on their health, and that Ellis Brooklyn aims to meet these needs by offering a range of luxurious, natural products.
Throughout the podcast, Bee discusses the different products in the Ellis Brooklyn line, including fragrances, body care, and skincare. She highlights the brand’s commitment to using high-quality, natural ingredients and its focus on creating products that are effective, luxurious, and safe for the environment.
Finally, Bee shares her vision for the future of Ellis Brooklyn, which includes expanding the product range and developing new fragrances and skincare products. She also discusses her plans for creating more sustainable packaging and reducing the brand’s environmental impact.
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