Leila Kashani Manshoory, Founder and CEO of Alleyoop, Podcast Summary
This week Ekta talks to Leila Kashani Manshoory, the Founder & CEO of Alleyoop. Alleyoop is a beauty centered line, with the important factors like efficiency and multifunctionality.
Manshoory has an in-depth background with marketing and product development working for brands like Nike, Columbia, MGA Entertainment, and so on. She touches on her frustration with the beauty industry and the amount of saturation there is, “there’s too much of everything”, her brand is about breaking that down into more efficient products that are multi-purpose and not just for one specific use. Alleyoop is known for their game changing 3-in-1 on the go razor. This product is small yet so useful, with a spray water bottle, a soap stick and a razor in one product, shaving on the go has literally never been easier. “We’re redefining efficiency. Our products are so efficient, we almost think there should be a better word than “efficient” to describe them. A lot of people claim it. We invented it. How? With versatile formulas that allow single products to do more than just one thing. (It’s usually more like three or four things.) And intentional designs that make it easier to declutter your life without sacrificing your needs. The result? Time saved. Space saved. Sanity saved.” (meetalleyoop.com). Check out meetalleyoop.com and use code SKINCAREANARCHY15 for 15% off your purchase!
You can listen to to full episode here: https://open.spotify.com/episode/14NySaS8Oro243qiRqPmHQ?si=2c6c500acab54372
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