Redefining Skincare For Rich Melanated Tones Everywhere Ft. Buttah Skin — E.791

In this inspiring episode of Skin Anarchy, host Dr. Ekta sits down with Tomara Watkins, President of Buttah Skin, to explore her remarkable path through the beauty industry. Tomara shares how her early fascination with beauty — sparked by Kevin Aucoin’s iconic makeup artistry — led her to study chemistry and work as a makeup artist for brands like MAC and Bobbi Brown. Her curiosity and drive eventually steered her into the evolving world of digital marketing, where she worked with top brands like Bevel and Hyper Skin before taking the helm at Buttah Skin.

The Origins of Buttah Skin

Buttah Skin was founded in 2018 by actor Dorion Renaud, inspired by his personal battle with acne, hyperpigmentation, and a lack of inclusive skincare options. After experimenting with natural ingredients like shea butter and vitamin C, Dorion partnered with a lab to develop formulations specifically tailored to melanin-rich skin — addressing hyperpigmentation and dark spots as core concerns, not afterthoughts. Today, Buttah Skin’s philosophy centers on inclusivity, efficacy, and meeting the needs of diverse skin tones from the very start.

Science-Backed, Customer-First Innovation

From the cult-favorite Tea Tree and Aloe Exfoliating Scrub, beloved for its gentle yet effective exfoliation, to a sterling silver eye cream applicator designed for optimal product absorption, Buttah Skin exemplifies thoughtful product development. Watkins emphasizes a “customer-first” strategy — using customer personas, rigorous testing, and honest timelines to ensure every launch is truly ready, even if it means delaying a release.

Inclusivity as a Core Value

Beyond skincare results, Buttah Skin champions cultural inclusivity. With a diverse team and intentional outreach to different communities, the brand works to celebrate all cultures and ensure everyone feels welcome. Watkins highlights how this approach creates a safe, authentic space where beauty transcends trends and politics.

Advice for the Next Generation

Closing the conversation, Tomara offers guidance for aspiring beauty professionals: trust the process. She encourages young people to embrace curiosity, build transferable skills, and make strategic career moves, reminding us that even seemingly small experiences can become stepping stones to leadership.

Takeaway:

Buttah Skin isn’t just creating effective skincare — it’s redefining beauty through inclusivity, science, and community. From tackling hyperpigmentation to setting a new standard for culturally conscious marketing, this episode shows why Buttah Skin is a brand to watch and support.

To learn more about Buttah Skin, visit their website and social media. Don’t forget to subscribe to Skin Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.

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