Why Skincare is Healthcare According to Ever Skincare’s Jessica Herrin — E.691
Embracing Pro-Aging with Ever Skincare: A Conversation with Jessica Herrin
In a recent episode of Skin Anarchy, host Ekta Yadav spoke with Jessica Herrin, the founder of Ever Skincare, a clean beauty brand known for its effective and luxurious formulations. Jessica’s journey to creating Ever Skincare stemmed from her personal experiences and frustrations with the lack of potent yet clean skincare products available for women experiencing hormonal skin changes, particularly as they age.
From Entrepreneur to Skincare Pioneer
Jessica Herrin is no stranger to entrepreneurship. With a background in technology and a previous venture with Stella & Dot, a direct-selling platform for accessories, Jessica’s drive to empower women and democratize entrepreneurship carried over into the beauty space. When she founded Ever Skincare, her goal was to create a skincare line that provided visible results while also being clean, safe, and easy to use.
As a mother of two, Jessica shared how her own skin changes in her late 30s led her to seek better skincare solutions. “I was frustrated,” she explained, “because I wasn’t getting the results I wanted from doctor-led brands or products available on beauty store shelves.” She realized there was a gap in the market for potent, clean products that could address hormonal changes and the visible signs of aging. This realization ultimately led to the creation of Ever Skincare.
Hormonal Changes and the Need for Effective Skincare
Jessica shared how hormonal changes, particularly around perimenopause and menopause, can drastically affect the skin. Women experience accelerated collagen loss, decreased elasticity, and slower skin turnover during these life stages, resulting in sagging, dullness, and fine lines. Jessica explained, “As women, we lose about 1% of our collagen production starting in our 30s, and that rate accelerates as we get closer to menopause. This means that the skincare you used in your 20s or early 30s won’t work the same anymore.”
Recognizing the importance of addressing these changes, Jessica worked with top dermatologists and chemists to formulate Ever’s products, using clinical trials and research to develop the brand’s breakthrough ingredient, LSR10. This patented bioactive complex, derived from Magnolia Bark, Ergothionine, and other natural ingredients, targets the major signs of aging by boosting collagen production, promoting skin elasticity, and providing hydration.
Potency and Transparency: The Keys to Ever’s Success
One of the standout features of Ever Skincare is its commitment to transparency and potency. Jessica emphasized that many beauty products on the market fail to deliver results because they don’t contain enough active ingredients or the right types of ingredients. “The dirty secret of the beauty industry isn’t just what’s in products but what’s not in them — there often isn’t enough of the active ingredients to make a real difference,” she explained.
Ever Skincare’s products are formulated with high concentrations of actives, ensuring that each product delivers real, visible results. Jessica described how the brand took years to perfect its formulas through extensive R&D, clinical trials, and consumer testing. The result is a line of products that customers can trust to be both clean and effective.
The Hero Products: Exfoliation, Serums, and Skincare Regimens
During the conversation, Ekta praised one of Ever’s standout products: the Reveal Biomimetic Peel Pads. These peel pads, designed for exfoliation, have garnered rave reviews for their ability to gently remove dead skin cells and brighten the complexion without causing irritation. Ekta shared her experience of using them, noting how they outperformed other similar products on the market by delivering smooth, even exfoliation in just one application.
Jessica explained the importance of exfoliation as a key step in any skincare routine, especially for women experiencing slower skin turnover. “As we age, cellular renewal slows down, and dead skin cells can accumulate on the surface, leading to dullness and uneven texture. Exfoliating regularly is essential to promoting radiance and improving the effectiveness of your other skincare products,” she said.
Another best-selling product, Youthful, Ever’s quadrupeptide serum, was highlighted as a potent treatment for collagen production and skin hydration. Jessica explained how serums, which have a thinner consistency than moisturizers, penetrate deeper into the skin to stimulate collagen production and improve elasticity. “The serum is what really penetrates the deeper layers of your skin, so it’s crucial for addressing the structural changes that happen as we age,” she noted.
Jessica also emphasized the importance of applying skincare products in the correct order: cleanse, exfoliate, treat with a serum, and then moisturize. This layering technique ensures that each product can do its job effectively, penetrating the skin at the right depth and providing maximum benefits.
Aging Gracefully: Skincare as Healthcare
As the conversation shifted to the emotional impact of aging, Jessica shared her philosophy on pro-aging, encouraging women to embrace the natural aging process. “I’m pro-aging because the opposite is not a good alternative,” she said, adding that beauty comes from self-confidence and self-care. Jessica stressed that skincare is a form of healthcare — just as we care for the rest of our body, we should also prioritize the health of our skin.
Jessica advocated for a balanced approach to aging, where women take steps to maintain the health of their skin while also embracing the beauty of aging. “Your skin is an organ, and when you take care of it, you’re not just looking after your appearance, but your overall health,” she explained. Jessica’s message was clear: skincare isn’t about trying to look younger for others — it’s about feeling confident and healthy in your own skin.
Looking Forward: Ever Skincare and Women’s Wellness
Beyond skincare, Jessica’s passion for women’s health extends to other areas as well. She recently launched FlyMD, a longevity clinic focused on midlife women’s health. Her mission is to educate women on how to maintain their health and well-being as they navigate the hormonal changes that come with aging. “Women deserve to feel empowered about their health, and that includes everything from skincare to nutrition to overall wellness,” she said.
In closing, Jessica’s conversation with Ekta served as a reminder that aging is a natural and beautiful process that can be embraced with the right mindset and tools. Ever Skincare’s clean, potent products provide women with the means to take control of their skin health, while Jessica’s holistic approach to wellness ensures that women can feel empowered throughout every stage of life.
For listeners who haven’t yet tried Ever Skincare, Jessica encouraged them to start with the Reveal Biomimetic Peel Pads and the Youthful Serum, two of the brand’s most popular and effective products. As Jessica puts it, “With the right products, you can achieve beautiful, healthy skin at any age.”
For more information and to explore Ever Skincare’s services, visit the website and social media. Use code SKINCAREANARCHY for 30% off your first purchase! Valid through 12/31/2024. Don’t forget to subscribe to Skincare Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.
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